Aamir can give lessons in film marketing at top B-schools globally.

Some cases in point:

  • Ghulam (Aamir promoted the train stunt),
  • Ghajini (got down to giving kids the buzz cut in Delhi),
  • Fanaa (landed up to support Narmada Bachao Andolan),
  • Taare… (activities with Darsheel Safary),
  • Lagaan (Oscar buzz), and
  • 3 Idiots (vanished only to emerge in disguise on an all-India road tour).

He sticks to the brands which he endorses
He is a perfectionist ..
He delivers what he promises
He has an intellectual image

At end, he is classy ……