Hindustan Lever’s Shampoo brand Sunsilk has launched an all-girl online community, Gang of Girls. The Web site would be called sunsilkgangofgirls.com, and is reportedly meant to give Indian girls an opportunity to connect with each other and have a lot `girly’ fun.

Mr Vipul Chawla, Category Head, Hair Care, HLL, said, “Sunsilk Gang of Girls is the first ever concept of its kind. The online world of Sunsilk is aimed at providing a retreat to girls wherein they can connect over shared passions. We are thrilled to launch this community as we see it as Sunsilk’s defining interface for its consumers.” Some of the features of this Web site includes a make-over machine that lets girls upload their photographs and give themselves an online makeover. The Web site also offers a job site called Career Track.