After PCs, telecom companies are turning their attention to bundling offers for the fast-growing laptops segment. Telecom major Bharti Airtel has entered into a tie-up with Lenovo for bundling laptops with fixed broadband connection.

It is also eyeing a similar arrangement for bundling notebooks and datacards for mobile connectivity. Bharti’s primary competitor in cellular space, Reliance Communications, which already has a tie-up with Hewlett Packard for bundling its wireless data card, has now entered into similar deals with both Lenovo and HCL.

“PC penetration is essential to drive up……………………..”

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